Operations & Growth
Marketing Templates
Startup Connection offers statements, marketing plans, service business forecasting, and merchandising plans.
→ Marketing Plan Template
→ Sales Analysis Template
→ Competitive Analysis
→ Internet Sensitivity
→ US Demographics Summary
Operations Templates
Inventory and merchandising plans to understand the requirements and potential of the components of your business.
Understand the Market & Push Growth
Here you can find some essential “How-To’s” and planning templates for small business owners and entrepreneurs. The goals are to provide critical information, tips, and recommendations to understand the market, marketing programs, and the internet to profitably grow your business. A critical component of these materials is show the integration of factors like price, product, and service on success.
These templates provide assistance in defining information needs and developing a process to help understand the marketing potential of your business. Each template contains an introduction and a template that you can use to analyze your data. Don’t worry if you can’t answer or understand everything since this process has a somewhat steep learning curve. That’s why I’m here — to help you get it right!
Demographics Do Not Lie
Demographics is the study of how a population based on factors such as age, race, sex, economic status, education, income, and employment affect various...
Avoiding the Hockey Stick Plan
After counseling over 1,500 clients seeking to start new businesses, it’s troubling so many of them seem possessed with what can be called the Zuckerberg,...
Demographics – The Elephant in the Closet
Several decades ago, I did a long term forecast of the jeans industry. The key predictor in the study was the number of jean purchases by age group. ...
Traditional Marketing Categories are Dead
Kodak, Twinkies, General Motors, American Airlines, Friendly’s Ice Cream and, Filene’s basement are examples of traditionally strong companies that filed for...
Excellence in your Business Planning
What is “Excellence?” I recently asked several professionals to answer the question: What is Excellence? Respondents included teachers of developmentally...
Videos
Passion & Reality
The Chicken and The Egg
Do You Have a Marketing Plan?
Guides
How to Write a Successful Business Plan
How to Write a Winning Sales Pitch
Hints to Make Sense of Current Business Trends
Elements of a Successful Merchandising Plan
Templates
Operating Profit Model Template
Service Income Analysis Form
Marketing Plan Template
Product Analysis Template
Sales Analysis Template
Financial Roadmap Template