This section contains some essential "How-Tos" for small business owners and Entrepreneurs. The goals are to provide critical information, tips and recommendations to improve your business and help you focus on urgent components. After you have reviewed them, you should move to the PLANNING TEMPLATES section located in the Navigation bar beneath PLANNING ARTICLES.

Making Sense of Passion and Reality in Startup Businesses

Startup business expert, Bert Shlensky, helps break down how entrepreneurs and startup businesses need to harness their passion when running their business, all the while tempering it with a healthy dose of reality.  Passion and reality in startup businesses is frequently overlooked and misunderstood by entrepreneurs. Watch this video to learn more.

New Structural Paradigms for Business

How Can They Become Part of the Business Process? There is a current article in the Wall Street Journal about how the “blue chips” are blue because of poor sales and earnings growth and little stock market appreciation. The article includes examples of industry and category leaders like Caterpillar, Proctor & Gamble, IBM, General Electric, […]

Innovation Is Not Easy

Everyone talks about creating an environment that encourages innovation, change, openness, new ideas, etc.  In many cases this enthusiasm for innovation, however, ignores a number of powerful practices: “If it isn’t broke, don’t fix it! Another is, “We have always done it this way.“ We at Startup Connection believe in trying simple ideas and approaches […]

Experience and Expertise are Critical to Startup Success

In his book, Outliers, Malcolm Gladwell became famous for arguing, “10,000 hours of practice is required to become a world-class expert.” I am not sure it is 10,000 hours, but my experience indicates that experience and expertise are probably the most important factors in successful startups.   That doesn’t mean you need expertise in everything, but […]

Are You Really an Entrepreneur?

Business Start-up Entrepreneurial Predictors Many of us like to think of ourselves as entrepreneurs.  Entrepreneurs are glorified in the press and loved for their independence.  The reality about most entrepreneurs and their ventures is far more circumspect.  What really is an entrepreneur?  What does it take to create a start-up and, more importantly, what is […]